You think it's just the video production unit, you think it's just the 3D animation unit. It may be that to you but, I suggest, it is whatever you make it.
Consider the success of Fede Alvarez, an inexperienced movie producer from Uruguay, who on a tiny £186 budget and with a few others made a 5 minute short, uploaded it to YouTube, and then got offered a $30 million contract to make a Hollywood film.
More on the BBC here: http://news.bbc.co.uk/1/hi/technology/8417789.stm
You can watch the short on YouTube: http://www.youtube.com/watch?v=-dadPWhEhVk
I have thought it, and said it, and I will say it again. The thing that lets most of my students down is not potential, it is lack of effort in realising that potential. I'm not saying that getting a $30 million contract because of your YouTube video happens very often (or ever before), but I am saying you can take your work more seriously. Some of you have won competitions with your work, and yet still fail to remain positive and motivated. What is that all about?
I say, work hard, commit the time, the effort, and then reap the rewards. And that means staying positive and staying motivated.
It's not just the video or 3D animation unit. And the upcoming units are not just web design or just interactive media. Each one is a chance to be your best, and make something that will make others sit up and take notice.
You may not get $30 million, but you can make people take notice enough to give you that university place, take notice enough to offer you your first design job, that promotion.
You may not get $30 million but you can succeed in education and make it in a fruitful and fullfilling creative career.
There are no just units. Each on is an opportunity to show off the very best you can do.
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